Enterprise Marketing Digital Analyst

 Enterprise Marketing Digital Analyst.
 

• 3 – 5 years' experience in Web Analytics role or Digital Analytics with a Post-graduation degree in Marketing/Statistics/Economics preferred.
• Work experience on Social Media Analytics would be a great advantage and would help to integrate the actions in digital space effectively
• Interest to get into the wide-ranging dataset and generate insights and test results for the projects
• Candidate will understand the need for data consistency across our disciplines and work hard to ensure they achieve this.
• Mandatory Hands-on experience with Adobe Marketing Cloud (Adobe Analytics, Ad Hoc Reporting, SiteCatalyst, Analysis Workspace)

• Strong Analytical skills: -
  1. Reporting: Data aggregation. Automation. Tracking. Identify trends.
  2. Statistical analysis: basic descriptive and inferential statistical methods, regression/correlation analysis.